The official Nintendo Wii website states the following about the Wii’s Virtual Console feature:
[The Virtual Console] also will be home to new games conceived by indie developers whose creativity is larger than their budgets.
Are they talking about we indies? As in, the little guys? Xbox Live Arcade indies? On the Wii?
Sounds like it to me. […]

Hundreds of games are released every year, yet only a small handful sell enough to recoup their costs. This is because the games industry is a hit-based one — you’ve got to make a hit to make a buck. The few top games make most of the money while the rest of the crowd sits […]

Yesterday I introduced you to the barriers of sale, or the “sales chain” — a long list of steps which must be completed before you ever see a cent from your visitors. Every broken link in that chain — no matter where — is a missed sale; money lost. It is up to you to […]

What would you say if I told you that you could double your sales? How about triple them? It wouldn’t be easy, and it would probably take an entirely new approach to developing a game than you’re already used to. But, I’m getting ahead of myself — let’s start small. Let’s begin by following the […]

I’ve whipped up a file downloader that helps me track how often the Jeweltopia demo is downloaded, how fast it was downloaded, and whether or not the download completed, with the capacity to determine between a canceled download and a timed-out download. After a few weeks with targetted traffic (casual gamers), I’ve come to some […]

Frankly, most developers seem to spend zero time coming up with the theme of their game. This is a huge mistake: It’s your first line of marketing, no matter your distribution. (Casual portal or own site.) Just as we all wrote up outlines of our papers in school before we began putting pencil to paper, […]